Description

I designed a strategic, high-converting website for Kingscal Roofing Ltd., a trusted UK roofing business led by owner Simon Forrest. The website’s layout and content were crafted to build instant trust with homeowners, featuring powerful elements such as social proof, trust badges, and a compelling “Meet the Owner” section to establish authenticity. This design includes clear calls-to-action (CTAs) and intuitive navigation to guide visitors, making it easy for homeowners to connect with Kingscal Roofing and request services.

Project Highlights:

SEO-Centric Content: Each page is carefully optimized for local SEO to enhance visibility on search engines, including Google My Business (GMB) integration.

Pages Designed: Home, About, Services, Sales Page, and Contact – each created to maximize engagement and conversion.

Built on WordPress with Elementor Pro: A reliable, customizable framework that allows easy updates and scalability.

Key Plugins: Google Search Console, SEO optimization tools, and performance enhancers for optimal site speed.

Results-Driven Design: Within two months of launch, the website contributed to an average of two additional projects per month, boosting Kingscal Roofing’s lead generation.

This project was more than just a website build; it was a comprehensive brand-building effort, blending SEO strategies and trust-building design to transform Kingscal Roofing’s online presence into a client-converting machine.